Publishers that don't use Marfeel's WordPress Plugin to activate their AMP pages and also serve their AMP content over HTTPS, must aggregate AMP events to their Webmaster Tools account.

This is a necessary procedure that ensures partners can track their Google AMP events by linking their Google AMP domain to their current Search Console account..

To perform this procedure, publishers must create and group the property into a property set in Webmaster Tools. For a complete overview and the steps necessary to create and group properties, see the Group your properties into sets article in Google's Search Console Help.