Ad Flags

This article presents all the flags related to advertising that can be defined in a tenant's definition.json.

adDealerExtraImpression

Description: Defines if an extra ad position is added to a tenant's site.

Location: Features

Values: True/False

Example:

"adDealerExtraImpression": false

adsBelowTopMedia

Description: Inserts an ad below the top media image, before the title.

Location: Features

Values: String

Example:

"adsBelowTopMedia": "adsBelowTopMedia320"

advertisement

Description: Used to list all the demand providers (ad servers and ad networks) the tenant is using.

Location: Features

Values: Node

Example:

"advertisement": {
          "adservers": {
            "doubleClick": {

adsOnHoldUntilCookies

Description: When enabled, prevents ads from initializing until the cookie policy has been resolved.. 

Location: Features

Values: True/False

Example:

"adsOnHoldUntilCookies": true

adInsertionStrategyS

Description: Defines if ads are inserted inline or pre-inserted. 

Location: Features

Values: String:

  • inserted
  • preInserted
"adInsertionStrategyS": "preInserted"

balconAdFrequency

Description: Defines the number of elements before inserting a layoutRoba ad in a section preview or content group. It's used in several JSP files that implement section previews.  

Location: Features

Values: Numerical

bottomDetailsAd

Description: Inserts an ad at the end of the article. The string used ("force__onScroll" or "onScroll") defines the loading strategy.

Location: Features

Values: String ("force__onScroll" or "onScroll")

Example:

"bottomDetailsAd": force_onScroll

bottomMosaicAd

Description: Inserts an ad at the beginning of the mrf-footer. The string used ("force__onScroll" or "onScroll") defines the loading strategy.

Location: Features

Values: String ("force__onScroll" or "onScroll")

Example:

"bottomMosaicAd": "force__onScreen"

customAdsStartPosition

Description: When enabled, defines if the first ad position is inserted according to a custom configuration.

Location: Features

Values: True/False

Example:

"customAdsStartPosition": true

disableAdsInTables

Description: When enabled, it forbids the AdDealer to place ads in tables. The current default is to allow ads in tables.. 

 Location: Features 

 Values: True/False 

 Example:

"disableAdsInTables": true

disableKeepImagesAfterHeaders

Description: When enabled, this flag allows the insertion of an ad between the header and image. By default, Marfeel does not insert an ad placement there. 

Location: Features

Values: True/False

Example:

"disableKeepImagesAfterHeaders":"true"

extraNativeAdvInDetails

Description: When activated, enables an extra layout for native ads

Location: Features

Values: Boolean

facebookAutomaticAdPlacement 

Description: Enables the automatic placement of ads in a publisher's Facebook Instant Articles.

Location: Features 

Values: True/False

Example:

"facebookAutomaticAdPlacement": true

floatingInterClosable

Description: Enables the option to close floating ads. 

Location: Features

Values: True/False

Example:

"floatingInterClosable": "false"

forceDetailsSExtraAd

Description: When set to true, this flag inserts an extra ad in the article details. By default Marfeel resolves if there are enough words after the last ad to insert a detailLayoutRoba ad.

Location: Features 

Values: True/False

Example:

"forceDetailsSExtraAd": true

initialWordsBetweenAds  

Description: Defines the amount of words between ads.

Location: Features 

 Values: Numerical

Example:

"initialWordsBetweenAds": 70

insertAdAfterTitlesS 

Description: Inserts a banner right after the title of an article in the article details.

Location: Features 

 Values: True/False

Example:

"insertAdAfterTitleS": true

maxAdsInArticle

Description: Defines the maximum number of ads loaded in the article details.

Location: Features 

Values: Numerical

Example: 

"maxAdsInArticle": 5

mosaicNextSectionAd

Description: When activated, enables an extra layout above the next section in mosaic.

Ad details:

  • Type - "sRoba"
  • Layout - "mosaicNextSectionAd"
  • loadStrategy - "onScroll"

Location: Features 

Values: True/False

Example: 

"mosaicNextSectionAd":true

 

nativeAdvInDetails 

Description: Enables native advertising in the article details and defines it's position according to the following:

  • true - default position
  • top - on top of the footer
  • bottom - at the bottom of the footer.

Location: Features 

Values: true, top, or bottom

Example: 

"nativeAdvInDetails": true

numMadsLoadOnScreen

Description: Specifies the number of onScreen ads in the article details.

Location: Features 

Values: Numerical

Example:  

"numMadsLoadOnScreen": 5

stickyAds

Description: Depending on the value enables or disables sticky ads.

Location: Features

Values: True/False

Example:

"stickyAds": true

stickyMode

Description: If set to "above" the sticky ad is inserted above Marfeel's social share bar. By default a sticky is inserted below it.

Location: Features

Values: String

teadsInread

Description: Enables the use of the native ad server Teads in the detailsAdsFooter.jsp.

Location: Features

Values: True/False

Example:

"teadsInread": true

tenantFacebookAppID 

Description: Part of the configuration for Facebook Instant Articles that identifies a publisher's app with a unique ID when requests are made to Facebook Audience Network. 

Location: Features

Values: Numerical

Example:

"tenantFacebookAppID": "1223571062047928"

topMosaicAd 

Description: A value of "onScreen" places a full-screen ad in the section mosaic that has to be closed to see the page. "force_onScreen" places the first ad in the section mosaic between the scrollable sections indicator (top menu) and the first article. 

Location: Features

Values: String (onScreen and force_onScreen) 

Example:

"topMosaicAd": "onScreen"

 

wordsBetweenLastAdAndNativeAds

Description: Defines the minimum number of words between the last ad placement in an article and native ads.

Location: Features

Values: Numerical

Example:

"wordsBetweenLastAdAndNativeAds": 30

wordsForFirstAd

Description: Defines the minimum number of words in the article details before the first ad is inserted. Two comma-separated values can be defined:

  • The first is for articles without top media
  • The second for articles with top media.

Location: Features 

Values: True/False 

Example:

"wordsForFirstAd":"50,35"